writing & editing
Everything from blogs to emails, across nonprofit, B2C, and B2B.
Family Reach Blog
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As a Coordinator, Manager, and Senior Manager, I played every role for Family Reach’s blog, including manage the content calendar, ideate topics, write articles, ghostwrite for the leadership team, upload blogs to the website, and promote the blog across channels.
Reach about Health Equity
Read about Financial Toxicity
Read about Equity in Cancer Care
Read about the St. Jude Controversy
Read Rifka’s Story -
Writer, ghostwriter, editor
Brafton Global Marketing Blog
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As a full-time Content Writer and later as a freelance writer in my “Brafterlife,” I wrote for the agency’s blog. Blog topics include content analytics, content creation, content distribution, content marketing, content marketing tools, content strategy, content writing, email marketing, graphics, SEO, and social media.
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Content writer
Retail Writing
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As a freelance writer for Honor Code Creative, I worked on the account for a well-known shoe brand. Content types included product descriptions, email, blogs, web copy, and more.
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Copywriter
White Papers Samsung
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As a Content Writer at Brafton, one of my clients was Samsung SDS American, a subsidiary of Samsung Group that provides information technology services. I conducted subject matter expert (SME) interviews with the Samsung team and wrote white papers to support their sales process.
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Content writer
Advanced Tissue Guide
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As a Content Writer at Brafton, one of my clients was Advanced Tissue, a medical supply company. One of the guides I wrote for them was targeted at healthcare providers, providing a detailed overview to wound documentation.
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Content writer
Parchment
Writing Samples
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As a Content Writer at Brafton, one of my clients was Parchment, an education company that helps learners, academic institutions, and employers request, verify, and receive all credentials through a comprehensive platform. I crafted copy for eBook, infographics, blogs, and more for this client.
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Content writer